In Tip #41 of the MET 101 Tips eBook series, Dr. Mike tackles one of the most frequently asked—and crucial—questions for MedExPROs: “What should I charge for my medical exercise (ME) services?” His answer is rooted in experience, professionalism, and long-term sustainability for your practice.
Dr. Mike’s formula is simple but strategic:
Why the higher price tag? Because as a MedExPRO, you're delivering more than a workout. You’re investing in advanced education, communicating with medical professionals, and designing programs based on functional outcomes—not just fat loss or fitness trends. Your services are a vital extension of the healthcare system, and that added value must be reflected in your pricing.
Dr. Mike also makes a critical distinction between a screening and a medical exercise assessment. Screenings may be free, such as at health fairs or introductory events, but never give away a full ME assessment. That’s the cornerstone of your professional expertise—and giving it away diminishes your value and weakens the profession overall.
He encourages MedExPROs to offer structured 4–8 week programs that include assessments, training, and lifestyle education, ideally with functional outcome tracking. These can be delivered individually or in groups and marketed to medical professionals as solutions to chronic condition management. Programs like the MedFit Group Training model serve as examples and can generate significant revenue while building credibility.
💡 MedExPRO Action Step:
Price your services with confidence and clarity. Package your programs. Track outcomes. And never undervalue the depth of your training or the impact you deliver.
📘 Need more practical guidance like this?
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