Is Your Medical Exercise Practice Truly Built for Profit, Referrals, and Reimbursement?

 

Let’s be honest—most Medical Exercise Professionals aren’t struggling because they lack exercise knowledge.

They’re struggling because no one ever taught them how to run a business.

If you're frustrated with inconsistent referrals, unsure about your pricing, overwhelmed by documentation, or avoiding conversations with physicians, it's time for a reset—and a wake-up call.

If you're a certified Medical Exercise/Fitness professional working with clients who have medical conditions, ask yourself:

  • Am I consistently getting referrals from physicians and healthcare providers?

  • Do I know how much it actually costs me to train a client—and am I pricing correctly?

  • Can I take time off without my revenue dropping to zero?

  • Do I have intake, documentation, and follow-up systems that look and feel professional?

  • Am I confident when talking to physicians, billing for services, or promoting my business?

If you hesitate on even one of these, you’re not underperforming because you lack skill.

You’re underperforming because no one ever taught you how to think like a business owner.

That’s exactly why the Essentials of Medical Exercise Business (E-MEB) workshop exists.


What Is the E-MEB Workshop—and Why You Need It

The Essentials of Medical Exercise Business (E-MEB) is a one-day, live training designed to help you build a profitable, professional, and insurance-ready medical exercise practice.

Led by Dr. Mike (Michael K. Jones, PhD, PT)—founder of the Medical Exercise Training Institute (METI) and creator of the Medical Exercise Specialist certification—E-MEB is the only workshop in the industry focused entirely on business operations and professional systems for medical exercise professionals.

This is not an exercise course. This is a business transformation for serious MedExPROs.


Why E-MEB Exists

Over the last 30+ years, Dr. Mike has trained thousands of fitness and rehab professionals. And while many are confident in exercise science, few know how to manage their practice like a business that commands referrals, respect, and reimbursement.

The gap isn’t clinical. It’s operational.

E-MEB was created to close that gap. It’s a deep-dive into what it really takes to:

  • Run a business that supports your lifestyle

  • Communicate effectively with physicians

  • Protect your scope and your time

  • Generate reliable income

  • Be taken seriously as part of the healthcare continuum


What You’ll Learn

This workshop gives you a blueprint you can use immediately—whether you're starting out or scaling up.

You’ll learn how to:

✅ Define and operate within your MET Scope of Practice
✅ Establish professional, ethical standards for your practice
✅ Build structured client intake and assessment systems
✅ Create documentation and tracking systems that build physician trust
✅ Understand billing, insurance basics, and reimbursement options
✅ Market your services without sounding like a salesperson
✅ Create long-term physician relationships and referral pipelines
✅ Set pricing and packages that reflect your true value


But the Bigger Problem?

Most MedExPROs are:

🚫 Charging too little because they don’t know their real costs
🚫 Avoiding physician conversations out of fear or imposter syndrome
🚫 Running a practice that crumbles if they take a few days off
🚫 Doing everything manually with no structure or support
🚫 Missing out on insurance billing because it feels “too complicated”

E-MEB fixes all of this—step by step.


🗓️ Workshop Details

📍 Locations + Dates:

  • Houston: April 27

  • Washington, DC: May 4

  • Chicago: June 1

  • New York City: June 22

🕗 Time: 8:30 AM – 6:00 PM

💵 Pricing:

  • Standard Registration: $399
    Includes workshop, course manual, and 3 months of access to the Medical Exercise Specialist Network

  • Premium Registration: $499
    Includes everything above + a private 90-minute MedExPRO Business Success Coaching Session


🧠 Workshop Schedule

Time

Topic

8:30 – 9:00

Defining Your MET Scope of Practice

9:00 – 10:00

Pricing MET Services for Profit

10:15 – 12:00

MET Practice Management Systems

12:00 – 1:00

Lunch & Networking

1:00 – 2:30

MET Insurance Billing Basics

2:35 – 3:30

Marketing Your MET Practice

3:35 – 5:00

Establishing a Physician Referral Network

5:00 – 6:00

Summary + Next Steps Action Plan


Who Should Attend

This workshop is built for professionals who are ready to move beyond the workout and start building a business that works.

Ideal for:

  • Certified Medical Exercise Professionals

  • Personal Trainers transitioning into medical fitness

  • Physical or Occupational Therapists expanding into cash-based services

  • Rehab Techs and Health Coaches working with chronic condition clients

  • Any fitness or health professional who wants to integrate with healthcare


This Is Your Turning Point

If you’ve been doing excellent work…
But aren’t getting the income, respect, or referrals you deserve…
This is your moment to stop playing small.

The Essentials of Medical Exercise Business isn’t just a workshop. It’s the beginning of a more structured, stable, and professional future for your practice.

✅ More confidence.
✅ More clients.
✅ More control over your time and income.

Join the movement of MedExPROs who are building real businesses, earning physician trust, and finally feeling in control of their careers.

🚨 Seats are limited—and these cities will sell out.
👉 Click the link below to reserve your spot.

 

 

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